The Tyranny of Deadlines

by Janis Patterson

If you’re a writer, you have felt the heavy hand of a deadline. Whether dictated by a publisher or self-inflicted, they are always there, overshadowing your life, waiting for you like Nemesis. And, sadly, it seems like the more productive you are, the closer they come together, squeezing more and more words out of you. It’s a vicious circle.

That said, I pride myself on never missing a deadline… at least, not by more than 18 hours for a book – with one exception. I had been in a car accident close to deadline and pretty much slept through it. Since I had been very reliable up until then the publisher (I was publishing exclusively traditional then) was very understanding and we worked things out. During my recent hospitalization I was on deadline (several months away) but knew there was no way I’d be able to make it, so I contacted the publisher (a different one) and ended up buying back my contract. They understood and have offered me a new contract since then, so everything turned out all right.

There are horror tales about deadlines, though; the worst one I have personal knowledge of was years ago, during the print-only era. I had been contracted for a book and, as I had a lot of things on my plate, had finished it early. (My habit is to finish a book, then let it go cold for at least a week or two to cleanse my mind before going through the first self-edit.) My editor called me one day, quite distraught and almost crying.

Publishing schedules then were pretty much immutable things, set up months if not years in advance. She had long before contracted a book from an author with whom she had never worked before. That day was the author’s deadline. The author had called the editor, saying she had had a lot going on and hadn’t finished the book, but she would be sure to send the manuscript along as soon as she did. She was, she announced proudly, almost half through with it! The editor told her not to bother and I never heard of that writer again.

Knowing that I usually wrote ahead of time, my editor called me and begged to know if I had a finished book. She was, I realized, crying so of course I told her that the rough draft was finished, but it needed work. She told me about the publishing schedule and the perfidious writer and that the book needed to enter the system that day. Well, I’m good, but I’m not magic, so I told her I needed at least two days to get it into a publishable form and ready to mail to her. (No email in those primitive days!) She agreed, so I cancelled everything I had on deck, made a pot of coffee and sat down to work. Twenty-four sleepless hours later, exhausted, I sent the manuscript off by the fastest mail possible (horribly expensive, but she personally reimbursed me for that.)

In a way, though, I’m sorry I did it. There was a lot more that could have been done with that book; I could have done a better job. Even though it was a good story at heart it’s not one of my better efforts, and I feel that. On the other hand, that editor was able to salvage her publishing schedule with just a little juggling, which saved her reputation and maybe her job. And after that incident that editor thought I walked on water. Every book I submitted was an automatic buy – and at a larger advance. The only bad thing was that just two years after this she retired and went off into another field. After a while we lost contact. And I never was able to sell another book to that publisher, why I don’t know.

Good or bad, deadlines are a reality in this business. They can either be lures to entice you into finishing the project, or a threat of something dire rushing toward you like an oncoming freight train. Or both. Whatever it is, you have to learn to use it, because a deadline is an inescapable part of this business.

I was fortunate. I grew up in my parents’ ad agency, writing copy and doing layouts since the age of 12, and therefore learned early. Deadlines were a part of daily life, sometimes coming two or three a day, depending on the project and what state it was in. Anyone who is going to be a professional writer – books, articles, pamphlets, whatever – is going to have to learn to use and respect deadlines. Even if we don’t like them!

Dying for a Deadline

IMG_1610By JL Simpson

Last year I decided to take on a new role. Not only was I going to be the author of my Daisy Dunlop mystery series, but I was also going to be the publisher. Gone were the days of typing ‘the end’ and then sending it off to someone else to do all the other stuff. Now I needed to sort out an editor, a cover artist, learn to format the finished masterpiece, set up accounts with Ebook retailers and finally to upload and publish the books. The feeling of power when you’re master of your own destiny is amazing. I can give books away, change the price, advertise where I want, and do my own thing with the plots, provided the readers still enjoy the story.

This was all positive stuff. I love power, it’s a heady drug. But with the positive comes a couple of negatives. The first, if my books fail I only have myself to blame, and the biggest negative of all, no one is cracking the whip. I don’t have anyone to set deadlines for me, and that can be a real problem.

From my experience people fall into two categories, those who are self-motivated and 19386145_snormal people. Self-motivated people are the ones who set their own goals and meet them. You seem them out running as the sun’s rising. Meanwhile, normal people are flailing an arm out from under the bed covers in a desperate bid to hit the off switch on the alarm clock whilst mumbling “coffee” into the pillow, hoping their spouse will rise to the challenge and get the much needed caffeine fix they require to jump start their brain.

19117412_sSelf motivated people nibble on a salad, whilst normal people inhale doughnuts swearing they’ll get back to dieting next week. Self motivated people stride down the confectionery aisle at the grocery store without so much as a sideways glance, because chocolate is not on the list. Self motivated people have organised desks, tidy houses, color co-ordinated wardrobes, their whole lives are planned, and everything runs like clockwork. They don’t forget to pay a bill, or realize they are out of milk after the stores are shut for the day. They’re not the ones running around the shopping mall on Christmas Eve looking for gifts.

If you want to be an Indie Author then you need to keep working. I’ve just read a book called, “Write, Publish, Repeat” and it’s brilliant. It says the way to success is to keep getting books out there. The more books you publish the easier it is for readers to find you. So you might think, seeing as I have only two books to my name, I’d be writing up a storm, but you’d be wrong.

I have the curse of being a normal person. My desk is cluttered, as is my mind. My house is clean but untidy, my color co-ordination is hit and miss. I forget my glasses. I lose my keys. I even forgot my son when he was a new born and left him parked at the meat counter in the supermarket until the girl at the checkout asked when my baby was due.

My day job is deadline driven. As a tax accountant their are lodgement dates that need to 36965961_sbe adhered to. Miss one of those and the tax office let you know about it. At work I’m organised and regimented because big brother is watching. With my writing no one is watching. I used to write to publisher’s deadlines. I used to have a critique partner who read along one chapter at a time telling me to hurry up and write the next, but her career took off and I was lost in the madness of it all. Now it’s all down to me.  Time marches on. Days, weeks, months fly by with little progress.

I may never stick to my diet, wear clothes that go together, tidy up my desk, empty my inbox, remember my sister’s birthday, but if I ever want to make something more than an on-again off-again hobby of writing I simply have to get a grip. And the best way to do that is set a deadline. I know that if I’m ever going to focus and finish book 3 in my Daisy Dunlop Series I need to set a publication date and book an editor. Maybe I should set a date for just before Christmas, but that still leaves the question, ‘which Christmas?’

JL Simpson

Where mystery and mayhem collide.

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