The Perils and Pleasures of a Book Signing

by Janis Patterson

Last year three writer friends and I wrote an anthology called THE JULY FOURTH MURDERS. Four murders, each on July Fourth, but during different wars – Revolutionary War, WWI, WWII and Viet Nam. With a timely release and a lot of publicity last year it sold fairly well. So – we thought we’d do it again!

This year we held a signing at a local bookstore on July fifth. Let’s face it – on the Fourth itself the majority of people will be partying and visiting and not going to bookstores, so we set up on the fifth, thinking there would be more traffic. And we were right… sort of. The bookstore had fairly good traffic all afternoon, and most of them were buying books. Just not ours. Oh, we sold a fair amount, but not anywhere near what we had expected/hoped. We each also sold some of our individual books.

We had good traffic, and met some lovely people. As always, there were those who were fascinated to meet Real Authors (almost as if we were some sort of exotic zoo exhibit!) and others who wanted to know how to become authors and still others who liked to read. Some were just bored and looking for a new experience. Pretty much as normal.

There were darling babies who cooed and grinned… and slept. I don’t remember a single one who cried – unlike a four-ish little boy who must have been auditioning for an Imp from Hell. There was an amazing assortment of dogs (this bookstore is very advanced, thank you) from one no bigger than a powder puff to a mastiff who looked like he could wear a saddle with no trouble at all. He also liked to put his sizeable head in my lap while I scritched between his ears. No small feat, considering his head was just about the same size – and much heavier – than a basketball.

But sales… nope. Just a few – and I mean a VERY few. I handed out a lot of business cards and my book list. Maybe that will mean sales down the road, but I doubt it. I guess my style of writing is just not popular this week. Or maybe I just don’t look like the general idea of An Author, swathed in diamonds and pink feathers and drinking champagne. While I do have a diamond or two, I don’t have a pink feather to my name. I do love good champagne, though.

Still, it was a pleasant day. I like talking to people, and got to have a nice long chat with my co-writers. We’ve known each other literally for decades, but don’t get to spend enough time just being friends together. Usually when we do it’s in a writing group or teaching a class. I’m grateful for the sales we all got, but if I may sound a bit heretical, it’s about much more than sales.

It’s connecting with your tribe.

It’s about meeting people other than in writing groups.

It’s about being a human being instead of just A Writer.

Try it.

Every Event is a Learning Experience by Paty Jager

20171203_125615December 3rd I had the privilege of attending a 75 author signing event that had been held for 50 years at the Oregon Historical Society building in downtown Portland, Oregon.

I was hesitant to send in an application when I learned of the event but the application said they were looking for Oregon authors who had a book published in 2017 regardless of genre.  I entered books 8 and 9 in my Shandra Higheagle Mystery series and the first book of an older historical Native American romance trilogy. They said you could have up to three books and as long as one was set in 2017they were good with that.

When the  email came stating I had been accepted, I immediately ordered books and began to get excited for the event. It was different than most I’ve attended and was at ta place I’ve been wanting to visit for years, given the other genre I write is historical western romance. By being a signing author we received one year free use of the facility for research. That was an added bonus to me.

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They had us set out three to an 8ft table, so we were elbow to elbow and you had to be friendly with your neighbors. Almost the whole long side of one set of tables were mystery, thriller, suspense authors. One writer, say, “Welcome to Murderer’s Row,” as people walked by.  The readers for this type of book were drawn in while other people made a wide circle from our tables.

I learned that attending an event such as this, you don’t take books 8 & 9 of a series. The authors whose 2017 release was the second, third, or fourth book in the series, sold the most books as readers would purchase all the books in their series.  I will probably go back next year with my new historical western series and then in 2019, I can go with the first books of my new mystery series.

As a mystery reader, do you prefer starting at the beginning of a series, even if the stories can be read as a standalone?

Merry Christmas Everyone!

SH Mug Art